5.How did you attract/address your audience?

Layout
The layout of the magazine provides an important role of attracting and addressing my audience, by creating a simple, effective and non cluttered layout I could attract the reader to my magazine easily. Without clutter it makes it easier to read and therefore the reader can find their way round the magazine easily whereas if there was clutter this could become difficult. The placing of my main image, masthead and sell lines prove vital when constructing a magazine so it can attract the reader. Certain aspects of the magazine such as these need to stand out in order to attract the audience.


Participation, trust, support and status
With regard to addressing my audience the language used needs to reflect on the audience I am trying to target. Making the reader feel involved is incredibly important. Advertisement therefore is essential, the chance to win gig tickets, albums or signed gifts can help sway a reader to buy the magazine to have a chance to win. Addressing the reader as 'you' establishes a certain amount of trust between the magazine and the reader. Establishing trust with the reader and helping build a personal rapport can help the reader feel socially involved. It can help make the reader feel belong and have a position of confidence with in the magazine. I believe my magazine does this through the layout, text and general look of the magazine. 


Images
The images can prove paramount in attracting a reader, as it is the first thing they see when they spot a magazine. Whether it be a female artist or male artist the image has to be unique and striking to attract its readers, and I think my images do this. My image portray both typical male and female artists, this should help attract both genders to my magazine. My magazine images help attract and address my readers in a number of different ways such as the gender and uniqueness of the images.